Hello

Brian Morton is a Managing Partner and Co-Founder of morbakConsulting.  Brian has dedicated his career to transforming the healthcare industry. His success is derived from his ability to align highly divergent stakeholders to a common, transformative strategy and create the supporting operational paradigms.

 

Mr. Morton’s Background

Brian most recently served as the Vice President of Optimization for Ascension Medical Group. In this role, he successfully deployed a single platform practice management system to over 9,600 physicians in hundreds of locations across 13 states, while exceeding budgetary and operational performance goals.   Brian was instrumental in the creation of workflows, process improvement initiatives, as end user training for all who touched the applications. 

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Prior to joining the Ascension team, Brian served as Vice President at Clinovations / Advisory Board. During his tenure at Clinovations, he was accountable for the relationship with Athena as well as serving in the role of Strategic Leader for additional key clients, including Ascension Health until he transitioned to them. 

Immediately preceding Clinovations, Brian served for a decade as the Vice President of Operations for Halley Consulting. During his tenure at Halley, Brian was asked by his client, Health Management Physician Group, to step into the role of interim COO responsible for 1,700 providers in 20 states. During his assignment, he migrated to a single platform and successfully implemented one of most expansive, same day go-lives in the nation encompassing practices from Key West, FL to Yakima, WA. Also, while at Halley, Brian served as interim Vice President of Physicians Operations for Bon Secours, where the tools he implemented for practice governance are still used today. While serving in his interim roles, Brian was also serving as a Strategic Leader to other clients within Halley’s portfolio.

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Formal Education

Prior to Halley, Brian had a progressive background, starting with his first job while in high school, developing a billing program for a local obstetrician utilizing an Apple II. Brian holds a bachelor’s in Business and MBA, both earned from Franklin University in Columbus OH.